Great Alaskan Holidays Announces New Marketing Director
Mr. Johnson is a seasoned marketing and business development professional coming to Great Alaskan Holidays with over 30 years of direct, hands-on experience in the sales, marketing, and purchasing management professions. Mr. Johnson will be responsible for the development and execution of all corporate marketing plans and activities, as well as the creation, development, implementation, and management of multi-faceted advertising, marketing, and customer satisfaction campaigns for one of the premier firms of its kind in the Pacific Northwest. Additional responsibilities will include the development of partner relationships, media relations, gathering of industry information, providing analysis, development and recommendation of corporate strategic and tactical plans and strategies, and other marketing programs to effectively promote the organization while building market share and maintaining profitability.
“We are very excited that Bob has joined our firm in the capacity of Marketing Director”, states Brian Minster, Great Alaskan Holiday’s General Manager. “Bob has spent a great deal of his career in similar highly visible, leadership roles with companies in the automotive, information technology, government contracting, retail, wholesale, and manufacturing professions. We look forward to bringing the accumulation of that experience to bear on how we benefit the ongoing needs of our customers, our employees, and our organization as a whole.”
Great Alaskan Holidays is an Alaskan-based firm located at 9800 Old Seward Highway in Anchorage, and specializes in RV rental, sales, and service. Since 1985 the firm has grown from a 5-motorhome rental company to the largest of its kind in Alaska, currently with a 27,000 square foot facility on 8 acres of land, and hundreds of RV’s available for rent or sale. Twice named the Winnebago Industries Motorhome Rental Dealership of the Year, Great Alaskan Holidays offers a wide variety of styles and floorplans to select from.
For more information, please visit us at www.rvak.com, or search for ‘Great Alaskan Holidays’ on Facebook https://www.facebook.com/GreatAlaskanHolidays/. Bob Johnson, Director of Marketing, may be reached directly by calling (907) 677-4536.